The Technology practice houses the brightest and most creative thinkers in the industry.
We understand technology eco-systems, consumer and business audiences and the power of the influencer. We believe in making complex technology simple – sharing its benefits to the world.
Technology has always brought about a reimagination of creativity and has driven societal change. Today is no different. Technology is powering change at an accelerated rate, from the way we consume film, music and TV to the way we communicate with people and to machines. We create integrated campaigns that aim to disrupt the status quo, to highlight how technology is changing the world and our lives. Seemingly complex technologies are making our lives easier and we want to tell their stories.
Our communications heritage means that we pay particular attention to target audiences and how and where they consume content. We start with the story and devise a program that will achieve maximum engagement through paid, earned, owned and shared media. These stories impact our clients’ bottom lines, and educate businesses and consumers on the benefits of technology.
We are passionate about technology – but we also love making movies, writing stories, sharing them on social media channels, creating networks and making our clients famous.